Tag: Sports ETA

McKenzie Arena
McKenzie Arena, home for the men's and women's basketball teams at Chattanooga, is a 12,000 seat multipurpose facility that opened in 1982. Photo by Matt Traub/SportsTravel
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Chattanooga Shows Off for Sports ETA 4S Summit

Descending into the Smoky Mountains and looking out the window, the expanse of green forestry revealed the city of Chattanooga, Tennessee, which has built its sports-tourism offerings through a mix of sports, on a variety of levels, and showcased its growing downtown walkability and outdoor activities to the industry last week. Sports ETA hosted its […]

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Sports ETA Northstar 2

Sports ETA and Northstar Meetings Group Expand Strategic Partnership

The Sports Events & Tourism Association, the only trade association for the sports events and tourism industry, has announced the expansion of its industry partnership with Northstar Meetings Group, the leading multi-platform brand for dedicated meeting and business planners and sports event organizers, to serve as presenting sponsor of Sports ETA’s State of the Industry […]

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TEAMS Closing Session
At the TEAMS '24 General Closing Session, SportsTravel's Jason Gewirtz (left) was joined by (center) Geoff Freeman, president and CEO of the U.S. Travel Association, and (right) John David, president and CEO of Sports ETA. Jared Wickerham photo

TEAMS ’24 Explores LA28’s New Sports and Decade Ahead in Sports-Related Travel

With several mega sports events on the horizon for North America — including the World Cup and the Olympic and Paralympic Games — industry leaders share their thoughts on how these events are driving important travel policy discussions, how destinations should position themselves for the future when it comes to sports, what your destinations and […]

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Visit Greenville SEC basketball
Greenville, South Carolina, has become a home to the SEC Women's Basketball Tournament, having hosted the event six times in the past eight years. It will again be the site in 2025. Photo courtesy of Visit Greenville
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Sports Commissions Punching Above Their Weight

The sports tourism industry continues to rise to new levels with each passing year, as it has not only recovered from COVID, but surpassed the pre-COVID years in many aspects. However, the upswing in sports business being brought into destinations has not correlated directly to local CVBs and sports commissions expanding their dedicated sports staff. […]

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ASM Edge Sports

ASM Global to Partner with EDGE Sports Group

ASM Global has announced a significant investment in Boston-based Edge Sports Group, as the organization looks to expand its offerings in the youth sports and sports tourism industry. This investment in Edge comes as ASM Global was awarded the management contract by the County of Henrico in Virginia for the 185,000-square-foot Henrico Sports & Events […]

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Sports ETA 2024

Portland’s She Flies Initiative Showcased at Sports ETA Symposium

In December 2022, the She Flies Gala was created as an annual fundraiser to help fund the She Flies initiatives and now, Sport Oregon has seen its growth mirror that of women’s sports across the country. The session “Creating Inclusive Communities Through Sports” at this week’s Sports ETA Annual Symposium in Portland focused on the […]

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Youth sports
Youth and adult amateur sports were a driving force in a sports tourism industry that was valued at $52.2 billion in economic impact in 2023. (Photo by Jason Gewirtz)
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Report: Sports-Related Travel Generated $52.2 Billion Impact in 2023

A new Sports Events & Tourism Association State of the Industry Report reveals that sports-related travel provided $52.2 billion in direct economic impact in 2023, with more than 200 million people traveling to amateur and collegiate sports events, underscoring the power of the market to attract visitors across a variety of sports. The report also […]

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