Tag: Sponsors & Media

Cobo Center corner digital sign
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Chemical Bank Awarded Naming Rights to Cobo Center

Chemical Bank, the largest bank headquartered in Michigan, has been awarded the naming rights to Detroit’s Cobo Center, one of the largest convention centers in the United States. The 22-year, $1.5 million-a-year agreement grants Chemical Bank exclusive naming rights. Chemical Bank and the Detroit Regional Convention Facility Authority (DRCFA) will announce the new name of the convention center at […]

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Posted On : By : Jennifer Lee
World Surf League logo
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World Surf League and Fox Sports Sign Media Rights Agreement

The World Surf League (WSL) and Fox Sports have reached a media rights deal that will make Fox Sports the exclusive U.S. television broadcaster for the WSL 2019 Men’s and Women’s Championship Tour (CT) as well as the Big Wave Tour. Under terms of the agreement, Fox Sports will telecast more than 500 hours of WSL […]

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Posted On : By : Jennifer Lee
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Visa and U.S. Ski & Snowboard Extend Sponsorship Through 2026

U.S. Ski & Snowboard and Visa have extended their sponsorship for eight years through 2026, a deal that will include support of U.S. Ski & Snowboard athletes at the 2026 Olympic Winter Games. The agreement with the national governing of ski and snowboard sports in the United States marks Visa’s only NGB sponsorship, which began in 1986 when […]

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Posted On : By : Jennifer Lee
Pac-12_76
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The Pac-12 Extends Partnership With 76

The Pac-12 Conference and 76, the retail gas brand owned by energy manufacturing and logistics company Phillips 66, have extended the presenting sponsorship agreement of the Pac-12 championship game. The multiyear deal will have 76 continue as presenting sponsor of the 2019 Pac-12 Football Championship Game. “The Pac-12 Football Championship Game is the pinnacle of our annual conference […]

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Posted On : By : Jennifer Lee
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HyperX Lands Naming Rights to Esports Arena Las Vegas

Allied Esports has reached a multiyear agreement with HyperX, the manufacturer of high-performance esports products, to become the exclusive naming rights partner of its esports arena in Las Vegas. The arena at the Luxor Hotel & Casino will now be named HyperX Esports Arena Las Vegas. “HyperX and Allied Esports share a strategy centered on a […]

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Posted On : By : Jason Gewirtz
2000px-Chicago_Cubs_logo.svg
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Chicago Cubs Sign Official E-Bike and Scooter

As electric bikes and scooters have become more prevalent, it’s perhaps no surprise there is now a sponsorship arrangement with a professional sports team. Major League Baseball’s Chicago Cubs have announced that they are partnering with Swagtron as the team’s “official electric bike, scooter, skateboard and hoverboard” for the 2019 season. The two organizations will begin providing content […]

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Posted On : By : Jason Gewirtz
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