Tag: Pickleball

Nancy Reynolds CRO Pickleball in the Sun

Pickleball Agency Hires Chief Revenue Officer

Pickleball in the Sun, a lifestyle brand and experiential marketing agency dedicated to pickleball, has named Nancy Reynolds to the new position of chief revenue officer. An executive with  experience in sales leadership and channel transformation, Reynolds joins the team with a record of driving growth at some of the world’s top tech firms. “As […]

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Pickleball

MLP and PPA Pickleball Tours Officially Complete Merger

The PPA Tour and Major League Pickleball have completed a previously announced merger of the two professional tours under a unified holding company that will allow the brands to be promoted under one roof. The consolidation of the two entities is backed by a $75 million investment by private equity firm SC Holdings, D.C. Pickleball […]

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SFIA

Sports & Fitness Industry Association Releases 2024 Topline Participation Report

Pickleball remains the fastest-growing sport in America, says the Sports & Fitness Industry Association, and all of the seven major sport and fitness physical activity categories showed increased year-over-year rates of participation in the SFIA’s 2024 Topline Participation Report. In 2023, 242 million Americans (78.8%) participated in an activity one or more times, a 2.2% […]

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USA Pickleball Arizona

Mesa to Host 2024 USA Pickleball National Championships

Mesa, Arizona, will host the 2024 Biofreeze USA Pickleball National Championships from November 10–17 at the Arizona Athletic Grounds, a venue that includes 41 courts and a 2,000-seat dedicated stadium. “We look forward to welcoming our community to the Valley of the Sun to enjoy this year’s Nationals along with the beautiful weather, outdoor activities, […]

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The Fort APP

APP Establishes Official Headquarters in Fort Lauderdale

The Association of Pickleball Players has unveiled plans for a permanent home at The Fort in Fort Lauderdale, Florida, becoming the first pickleball organization ever to establish an official headquarters and training center. The facility, with 43 courts and a dedicated stadium court, also includes 14 weatherproof courts, pro shop, locker rooms and fitness recovery […]

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Rhythm and Rally Logo

New Georgia Pickleball Facility Named Rhythm and Rally Sports and Events

The name of the world’s largest indoor pickleball facility will be Rhythm and Rally Sports and Events, revealed Macon-Bibb County in Georgia, the Urban Development Authority and Visit Macon. The 150,000-square-foot complex will feature 32 courts (16 upstairs and 16 downstairs) with four pods of four courts on each level. Rhythm and Rally Sports and […]

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State of Pickleball

SFIA and Pickleheads Release Participation & Infrastructure Report

The Sports & Fitness Industry Association and Pickleheads have released a State of Pickleball: Participation & Infrastructure Report, which provides analysis of pickleball participation and facility and court data in the United States. SFIA conducts an annual survey of Americans ages 6 and older and tracks participation in 124 sports, fitness and outdoor activities. This […]

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Association of Pickleball Players

Association of Pickleball Professionals Announces Rebranding

The Association of Pickleball Professionals has officially changed its name to the Association of Pickleball Players. The small change reflects the APP’s desire to be a catalyst of pickleball for all players, regardless of age or skill. The rebrand was unveiled May 24 at the APP’s annual Boca Raton APP New York City Open, held […]

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The Association of Pickleball Professionals is one of three professional organizations that has been created for pickleball in the past four years.

Pickleball Goes Mainstream, Continues Unprecedented Growth

The sport of pickleball has enjoyed a meteoric rise in the past several years, sweeping across the United States and sending host cities and destinations into a frenzy. It’s nearly impossible to avoid the sport these days, whether it be in the news, on social media or television. Pickleball is inevitable. According to USA Pickleball, […]

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SportsTravel Podcast Tom Cove SFIA
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From Pickleball to Team Sports: Tom Cove on the Latest in Sports Participation Trends

For years, the Sports & Fitness industry Association has studied which sports people participate in and how often. Perhaps just as important, they also track the number of people who say they don’t participate in anything at all. For professionals in the sports-event industry, there is a tremendous amount of interesting data in the SFIA’s […]

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