Breaking News, Podcasts and Analysis Serving People who Organize, Manage and Host Sports Events
With several mega sports events on the horizon for North America — including the World Cup and the Olympic and Paralympic Games — industry leaders share their thoughts on how these events are driving important travel policy discussions, how destinations should position themselves for the future when it comes to sports, what your destinations and […]
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The sports tourism industry continues to rise to new levels with each passing year, as it has not only recovered from COVID, but surpassed the pre-COVID years in many aspects. However, the upswing in sports business being brought into destinations has not correlated directly to local CVBs and sports commissions expanding their dedicated sports staff. […]
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In 2019, the Sports Events and Tourism Association, or Sports ETA, embarked on an ambitious State of the Industry report to attempt to put a value on the economic impact derived from sports events and sports-related travel. The timing was fortuitous as it set a baseline for future studies just before the pandemic. In 2022, […]
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A new Sports Events & Tourism Association State of the Industry Report reveals that sports-related travel provided $52.2 billion in direct economic impact in 2023, with more than 200 million people traveling to amateur and collegiate sports events, underscoring the power of the market to attract visitors across a variety of sports. The report also […]
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SFC executive Ashley Whittaker was named the 2024 Sports ETA’s Woman of the Year this week at the 2024 Sports ETA Women’s Summit, held annually on the week of the NCAA Women’s Final Four at the host site which this year is Cleveland. Whittaker is partner and senior vice president of marketing for The Sports […]
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Janis Burke, chief executive officer of the Harris County – Houston Sports Authority; John Gibbons, former executive director of the Rhode Island Sports Commission and Bill Hanson, co-founder of San Antonio Sports, will be inducted into the Sports ETA Hall of Fame as the Class of 2024 at the organization’s annual Symposium in Portland in […]
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Cabarrus County, North Carolina, has installed a new track surface at a local high school in hopes of attracting major track and field events to the destination. Located on the campus of Jay M. Robinson High School in Concord, the facility features a Mondo Super X 720 Track and Field surface, the recommended surface of […]
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Are sports events truly recession proof? How is inflation impacting events? How can you prepare events for potential economic uncertainty? Industry leaders discuss the trends they see when it comes to hotel rates and how hoteliers are working with sports groups, how the insurance market is adapting to the economic realities of parents and event […]
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Sports ETA has announced that Team Travel Source will sponsor the annual Sports ETA Member Awards program, which honors individuals and organizations for contributions to the industry. Categories presented at the 2023 4S Summit in El Paso, Texas, are destination branding and marketing campaign of the year and event marketing campaign of the year. Categories […]
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John David has been named the new president and chief executive officer of the Sports Events & Tourism Association after spending 20 years in leadership positions at USA BMX, the membership group and sanctioning body for the Olympic sport of BMX. David will succeed Al Kidd, who will retire on June 30 after six years […]
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Kentucky Sports Alliance has announced it has completed a major rebrand. The consortium of 15 Kentucky tourism-based organizations has joined under one umbrella to bring sporting events to the Bluegrass State.
Jamie Corr has been named the managing director at Burson Sports, a specialist sports practice based in Lausanne, succeeding Lars Haue-Pedersen, who is stepping down after more than 20 years of leading the agency.
The Sports Facilities Companies has acquired Firland Management as part of launching a new ice division, which includes a partnership with Central Park Conservancy which assumes the management of the Harlem Meer Center in New York City.
As the @NCAA enters the final month of its deliberation on which cities will be future hosts for hundreds of events across all three divisions, destinations around the country anxiously await news of the status of their bids.
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