Tag: Jennifer Stoll

Cimarron Longwoods

Report Finds Resident Support for Sports Events

Industry professionals have a new data set to review as they make their case for the benefits of sports-related travel. Cimarron Global Solutions and Longwoods International, with support of the Greater Columbus Sports Commission, have launched a new report that aims to measure resident sentiment toward sporting events across the United States. The result of the first report: […]

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Cimarron Quantum Consultancy

Firms Join to Create International Hosting Service

Cimarron Global Solutions, a U.S.-based sport and tourism research and strategy company, and Quantum Consultancy, a sport and entertainment advisory firm based in the U.K., have partnered to create an international sporting event hosting strategy service. The new service is aimed at helping North American cities attract and host international events to foster community development […]

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Cimarron Global Solutions

Cimarron Global Solutions Launches as Research and Consulting Firm

Jennifer Stoll, the founder of Stoll Strategies and a longtime sports tourism researcher, has launched a new company, Cimarron Global Solutions Inc., which aims to offer a range of professional services to the industry. The firm is co-founded by Stoll and former Sports ETA President and Chief Executive Officer Al Kidd, who led the organization […]

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Sports ETA Releases Landmark Compensation Survey

The Sports Events & Tourism Association and SearchWide Global have released the “2023 Sports Destination Leaders Salary, Compensation and Benefits Report,” which sets a new benchmark to study compensation levels for professionals in sports-related travel. The report was led by researchers from Stoll Strategies and sponsored by the Northstar Meetings Group. The benchmark study provides […]

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Al Kidd Jennifer Stoll SportsTravel Podcast
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The Sports Tourism Rebound: Al Kidd and Jennifer Stoll on the Latest Sports ETA Research

This is the second time we’ve had Al Kidd and Jennifer Stoll on the SportsTravel Podcast. The last time was in early 2020 when the pandemic was just becoming evident and an incredible amount of unknown lied ahead. The Sports Events & Tourism Assocaition had just released data from its first comprehensive State of the Industry […]

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Maui Invitational – November 23, 2021
Fans attend the 2021 Maui Jim Maui Invitational at Michelob Ultra Arena in Las Vegas. (Photo by Al Powers / ESPN Images)

Study: Sports-Related Travel Worth $39.7 Billion in 2021

After taking its lumps during the depths of the pandemic, sports-related travel had a direct economic impact of $39.7 billion in 2021 — gaining back nearly all of what it lost from historic highs in 2019 — according to results from the latest State of the Industry Report commissioned by the Sports Events & Tourism […]

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Al Kidd and Jennifer Stoll: The $45 Billion Case for Sports-Related Travel

  For more coverage of the State of the Industry report, click here. For years, the Sports Events and Tourism Association (formerly the National Association of Sports Commissions) produced an annual state of the industry report in an effort to gauge the economic impact of the sports tourism industry. But association leaders were quick to […]

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