SportsEngine Play, SFC Partner on Venue Streaming

SportsEngine Play, NBC Sports Next’s new youth and amateur sports streaming platform, and the Sports Facilities Companies have announced a multi-year video streaming partnership at SFC-managed sports venues each year.

The partnership signals SportsEngine Play’s entry into the facilities market, providing game and event streaming opportunities for SFC’s 60-plus managed venues. A Sports Events & Tourism Association State of the Industry Report reveals that sports-related travel provided $52.2 billion in direct economic impact in 2023.

The survey, conducted by Tourism Economics with support from Longwoods International, and sponsored by the Northstar Meetings Group, builds on two previous surveys, the latest of which covered data through 2021. The report covers travel to adult and youth amateur events, as well as collegiate championships and tournaments but does not include professional sports events or regular-season collegiate events.

SportsEngine Play will offer each SFC-managed venue an integrated camera setup for all game environments, capturing every angle of the competition and integrating the video with its streaming platform. Venues expected to be among the first to install cameras include Emerald Acres Sports Connection in Illinois; AdventHealth Sports Park at Bluhawk, opening this fall in Overland Park, Kansas; WYO Sports Ranch in Casper, Wyoming; Morristown Landing in Morristown, Tennessee; and Sand Mountain Park in Albertville, Alabama.

“We’re extremely excited about this next phase of our growth and honored to start the journey with the Sports Facilities Companies, the industry’s leader in facilities management,” said Will McIntosh, NBC Sports Next president. “We’re building an infrastructure to support the youth and amateur sports industry and making it possible for venues to deliver on our promise to young athletes and their families that their most important moments in competition and performance will never be missed.”

With more than 60 properties across the U.S. in its portfolio, SFC plans, develops and manages sports, recreation and events venues. Some of the venues in SFC’s portfolio include Hoover Met Complex (Hoover, Alabama), Publix Sports Park (Panama City Beach, Florida), Fort Bend County Epicenter (Rosenberg, Texas), and Cedar Point Sports Center (Sandusky, Ohio).

“Our partnership with SportsEngine Play represents our commitment to operating the highest-performing sports and events properties in the country,” said Mike Kelly, executive vice president of operations for SFC. “We are investing in technology and solutions so our team can serve more and serve better.”

SportsEngine Play launched in October 2023 as a subscription streaming service for amateur sports and provides organizations, leagues and athletes the ability to capture and stream video of sports events on just about any device. In addition to live and on-demand event streaming, SportsEngine Play’s All Access subscription tier features instructional videos from athletes including Michael Phelps, Larry Fitzgerald, Shaun White, Kerri Walsh Jennings, who offer video collections featuring tips and techniques highlighting their training regimens, as well insight on leadership and mental health.