Vibrant, a financial services company, has acquired the naming rights to the Illinois Quad City Civic Center Authority’s 12,000-seat multi-purpose arena and conference center located in Moline, Illinois with the venue formerly known as the TaxSlayer Center renamed Vibrant Arena at The MARK.
The arena is home to two local sports franchises: The Quad City Storm of the SPHL and the Quad City Steamwheelers, which competed in the IFL’s national championship last weekend as its 2022 Eastern Conference Champions. The naming rights deal is reportedly worth $4 million over the next 10 years.
“The Quad Cities is our home, it’s part of who we are, and it means a lot to be the first local business to hold the naming rights to this arena,” said Matt McCombs, president and chief executive officer of Vibrant. “Many of us started seeing concerts at The MARK back in the 1990s, and nodding back to those roots in the new name was part of our discussions from the very beginning. We see this as our opportunity to invest in our community in a way that has a positive impact on everyone here.”
Since 1993, the venue has had three names: The MARK of the Quad Cities, the iWireless Center, and the TaxSlayer Center. Updates planned for the arena including new graphics, a state-of-the-art video wall in the main lobby, a new VIP Area and updated color schemes.