The Mobile Sports Authority in Alabama has reported its Fiscal Year 2024 results with a total of $38.1 million in estimated economic impact through 39 events hosted in the region, a record for the non-profit sports commission formed in 2009 by the Mobile County Commission.
The Mobile Sports Authority’s fiscal year ran from October 1, 2023 through September 30, 2024. The 39 events involved 20 different sports including basketball, bowling, gymnastics, volleyball, baseball, track & field, wrestling, football, soccer and more. The highlights included two special college football games, the sixth annual Gulf Coast Challenge Powered between Alabama A&M and Jackson State, plus the inaugural Port City Classic between Alabama State and Grambling State.
“As we continue to invest in our sports facilities in Mobile, the MSA has seen the returns on our hosted sports events continuing to grow as competitions are flourishing,” said Danny Corte, Executive Director of the Mobile Sports Authority. “Much like the trends we’ve been seeing in recent years, we believe that visiting sports events will continue to be an essential and growing part of our future tourism activity. And we’ve been able to attract/host those quality sports events due to the continued strong support the MSA has received from the Mobile County Commission, Mayor Stimpson and the Mobile City Council and a very sports-oriented Board of Trustees. As we continue to tell our story, the future continues to look bright as we’re constantly engaging sports-event owners about the advantages of coming to play in our beautiful area.”
Since 2020, the Mobile Sports Authority has hosted an average of 35 events per year, almost a 25% increase over the previous average for 2012-2020. Fifteen of the 39 events held last fiscal year were either first or second-time events for the sports commission and 24 events were youth-oriented.