JetBlue has announced a multi-year partnership with UBS Arena and the New York Islanders as its Official Domestic Airline Partner.
To kick off the partnership, the airline held a Terminal 5 takeover at JFK Airport on Wednesday, featuring Islanders Legend and four-time Stanley Cup Champion Butch Goring along with the Islanders mascots Sparky and Nyles and the New York Islanders Hype Team. The night featured a Light Up Long Island event in which the UBS Arena lanterns and the Nassau County Executive & Legislative Building’s Dome will light up blue.
“JetBlue is excited to lace up with the New York Islanders and UBS Arena for the ultimate New York power play,” said Marty St. George, president of JetBlue. “With new JetBlue service from Long Island MacArthur Airport launching next month, we’re excited to become an even bigger part of the Long Island community, home of some of our most loyal customers.”
JetBlue will have exclusive access and benefits to TrueBlue and Mosaic members, including pre-sale access and offers for select UBS Arena events and Islanders games. Mosaic members will also receive access to a designated priority lane at the main entrance of the UBS Arena. The Northwest Terrace at UBS Arena will become the TrueBlue Terrace by JetBlue, serving as an outdoor area for members to socialize.
JetBlue will also transform the UBS Arena’s event level to the JetBlue Runway Level, which will feature the JetBlue Mosaic Lounge (formerly the Spotlight Club) and the Mosaic Suites (formally the Spotlight Suites). The airline will have a new social content series and provide support for the Islanders’ Girls Hockey Program, including Girls Learn to Play, Girls Try Hockey for Free and Girls Advanced Clinics.
“JetBlue is one of the most iconic and innovative major U.S. airlines and we are grateful to have them partner with UBS Arena and the NY Islanders for a long time to come,” said Dan Griffis, president of global partnerships at Oak View Group. “JetBlue’s incredible commitment to unique, high-quality experiences and passion for the communities they serve is congruent to our mission and values. I am confident that Belmont Park will be a better place with them involved.”