Category: Swimming

Swimming — SportsTravel — News, Insight and Analysis for the Sports-Event Industry

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International Swimming League Announces Inaugural Host Cities

The new International Swimming League has named seven host cities and venues across the United States and Europe for its inaugural season, which will conclude in a temporary, 25-meter pool to be constructed at Mandalay Bay Resort and Casino in Las Vegas. The new league has signed more than 200 of the world’s best swimmers, […]

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Shana Ferguson Hired as USA Swimming Chief Commercial Officer

USA Swimming has hired Shana Ferguson as its new chief commercial officer, succeeding Matt Farrell, who left the position in October. Ferguson will lead and manage the national governing body’s commercial division, including sponsorship sales, revenue generation, marketing campaigns, communications, events and ticket sales, business intelligence and media rights. “We have truly taken another great step forward […]

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USA Swimming and Phillips 66 Renew Partnership Through 2023

USA Swimming and Phillips 66, an energy manufacturing and logistics company, have extended their longtime partnership. The multiyear renewal marks the longest-running partnership in national governing body history, with the 50-year anniversary coming up in 2023. “We are thrilled to have such an engaged partner continue to support our organization and our athletes, helping to shine a […]

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USOC Announces Schedule for 2019 Team USA Champion Series

The United States Olympic Committee has announced the schedule for the 2019 Team USA Champion Series, presented by Xfinity. The series includes eight events (six national championships and two international competitions) that will highlight eight Olympic sports: beach volleyball, diving, gymnastics, swimming, track and field, figure skating, ice hockey and luge. “The Champions Series is an important initiative […]

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This Week in Team USA: October 15, 2018

SportsTravel is proud to partner with the U.S. Olympic Committee to provide this update on Team USA events taking place this week. Below is an upcoming event and information on how to learn more.   2018 U.S. Masters Championships Date: October 18‐21 Venue: Dougherty Valley Aquatic Center, San Ramon, California Event description: This event has been […]

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A 30-second commercial featuring young swimmers performing various activities underwater promotes participation in others sports. Photograph: USA Swimming

USA Swimming Promotes Multisport Athletes

It may seem counterintuitive for an organization to grow its membership by encouraging participation in other sports, but USA Swimming is doing just that. With the launch of a new membership category and ad campaign, the national governing body is urging kids to take up swimming while also participating in other activities. To make that […]

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