Breaking News, Podcasts and Analysis Serving People who Organize, Manage and Host Sports Events
Emirates Airlines will be a sponsor for SailGP for the next five seasons which will see the company become the exclusive Global Airline Partner of the annual championship plus adding the title sponsorship for one of the season’s marquee events. Emirates will continue as title partner of the Dubai Sail Grand Prix in Mina Rashid […]
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USA Bobsled and Skeleton has announced that HotelPlanner has extended its partnership with the team as the exclusive online hotel reservations provider. “USA Bobsled/Skeleton’s continuing relationship with HotelPlanner has been beneficial in providing our athletes, staff, and fans with the best possible travel solutions,” said Aron McGuire, chief executive officer of USA Bobsled and Skeleton. […]
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Placer Valley Tourism in California, outside of Sacramento, will be the naming-rights sponsor of the Roseville Soccer Complex, which is scheduled to be completed in late 2025. The Roseville City Council approved the 12-year naming-rights sponsorship agreement during a meeting on October 16. Placer Valley Tourism will pay $5 million over the life of the […]
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Experience Abu Dhabi will have its logo on the jerseys of the New York Knicks this season as part of a marketing partnership between Madison Square Garden Sports Corp. and the Department of Culture and Tourism – Abu Dhabi. Experience Abu Dhabi will become a Knicks global marketing partner this season, featuring the destination’s logo […]
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Visit Milwaukee has announced a new partnership with the Milwaukee Admirals, unveiling a first-ever collaborative warmup jersey which will debut during the Admirals’ home opener on October 19 at UW-Milwaukee Panther Arena. Visit Milwaukee and the Milwaukee Admirals will promote the city and encourage out-of-town visitation to Admirals home games. The initiative includes the creation […]
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Benedictine University Mesa and Visit Mesa in Arizona have announced a partnership agreement which includes the Visit Mesa patch on men’s basketball home and away uniforms beginning with the 2024–2025 season. Visit Mesa will be the first partner to have its logo featured on a Benedictine Mesa Athletics uniform. “Visit Mesa is so very proud […]
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Norwegian Cruise Line will be the Official Cruise Line of the NHL as part of a multi-year partnership, the first in the company’s history it will partner with a professional sports league and the first time the NHL is partnering with a cruise line. The new partnership provides Norwegian Cruise Line with an array of […]
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The National Football League has announced Las Vegas as the lead partner across the United Kingdom and Ireland for the 2024 season, as well as the Presenting Partner of the 2024 NFL London Games. The NFL and Las Vegas have worked together abundantly recently as Allegiant Stadium was host of Super Bowl LVIII in February, […]
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Premier League side Crystal Palace have announced that Enjoy Illinois has become the club’s Official Destination Partner. The Eagles visited Chicago in 2023 during their pre-season tour and returned to the United States earlier this summer for the second straight year, playing in the Stateside Cup. Palace will also be returning to Illinois for the […]
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The Happy Valley Adventure Bureau has announced a new partnership with Penn State wrestler Carter Starocci as he pursues a fifth national championship as part of a comprehensive marketing strategy to capitalize on opportunities to work with student athletes in the NIL era. Carter’s Drive and dine for Five is a YouTube series that will […]
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The @Big12Conference has selected the Maverik Center in West Valley City, Utah, to host the 2025, 2026 and 2027 Big 12 Gymnastics Championships. The 2025 Big 12 Gymnastics Championship’s two sessions will be held March 22 at noon and 5 p.m. local time.
.@PlayNAIA has selected Orange Beach Sportsplex in Orange Beach, Alabama, and @GSOB_Sports as hosts for the 2025, 2026 and 2027 NAIA Men’s Soccer National Championships.
Move United was given the 2024 Rings of Gold Award by the United States Olympic and Paralympic Committee during its annual assembly last week in Colorado Springs, Colorado.
Triple Crown Sports has announced the departure of Sean Hardy, who is stepping down from his role as chief operating officer to join League One Volleyball as chief growth officer.
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