Breaking News, Podcasts and Analysis Serving People who Organize, Manage and Host Sports Events
The National Football League has announced Las Vegas as the lead partner across the United Kingdom and Ireland for the 2024 season, as well as the Presenting Partner of the 2024 NFL London Games. The NFL and Las Vegas have worked together abundantly recently as Allegiant Stadium was host of Super Bowl LVIII in February, […]
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Premier League side Crystal Palace have announced that Enjoy Illinois has become the club’s Official Destination Partner. The Eagles visited Chicago in 2023 during their pre-season tour and returned to the United States earlier this summer for the second straight year, playing in the Stateside Cup. Palace will also be returning to Illinois for the […]
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The Happy Valley Adventure Bureau has announced a new partnership with Penn State wrestler Carter Starocci as he pursues a fifth national championship as part of a comprehensive marketing strategy to capitalize on opportunities to work with student athletes in the NIL era. Carter’s Drive and dine for Five is a YouTube series that will […]
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JetBlue has announced a multi-year partnership with UBS Arena and the New York Islanders as its Official Domestic Airline Partner. To kick off the partnership, the airline held a Terminal 5 takeover at JFK Airport on Wednesday, featuring Islanders Legend and four-time Stanley Cup Champion Butch Goring along with the Islanders mascots Sparky and Nyles […]
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Labor Day weekend in New York City often means taking a trip to Flushing Meadows to check out the U.S. Open at the USTA Billie Jean King National Tennis Center. And while general attendance tickets are cheap by big-event standards, the organization has also been adding some exclusive offerings that have traditionally been the purview […]
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Hilton will be the official hotel partner of the Big Ten Conference, the league announced on Thursday, with Hilton becoming the presenting sponsor of Saturday prime time football games on the Big Ten Network. The Big Ten Conference will have access to discounted room rates at Hilton properties throughout the year for employees, student-athletes and […]
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Brentford FC of the English Premier League has announced a multi-year partnership with Destination Sport Group and Sportsbreaks.com to provide the club with travel management support for teams and staff and create experiences for fans at the Gtech Community Stadium. “This partnership shows how far we’ve come in growing our fanbase in the UK and […]
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The Jacksonville Jaguars and Corporate Traveler have announced a multi-year deal which will see Corporate Traveler serve as the team’s official travel management company, supporting the organization with its travel needs throughout the year. “As an organization with an international reach, the Jaguars are always on the move,” said Mark Sirota, senior vice president of […]
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Discover Long Island has announced an agreement with UBS Arena and the New York Islanders that recognizes Discover Long Island as the official domestic tourism partner of UBS Arena and the Islanders. “We are incredibly excited to be joining forces with the home of one of the most storied franchises in the NHL,” said Kristen […]
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The WNBA and Delta Airlines have announced a multiyear partnership, making Delta the league’s official airline partner. Delta will utilize travel-related storytelling through WNBA media including broadcast, digital, print and social media. Earlier this season, Delta expanded its WNBA charter program relationship as the league introduced a full charter program as it now carries all […]
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Kentucky Sports Alliance has announced it has completed a major rebrand. The consortium of 15 Kentucky tourism-based organizations has joined under one umbrella to bring sporting events to the Bluegrass State.
Jamie Corr has been named the managing director at Burson Sports, a specialist sports practice based in Lausanne, succeeding Lars Haue-Pedersen, who is stepping down after more than 20 years of leading the agency.
The Sports Facilities Companies has acquired Firland Management as part of launching a new ice division, which includes a partnership with Central Park Conservancy which assumes the management of the Harlem Meer Center in New York City.
As the @NCAA enters the final month of its deliberation on which cities will be future hosts for hundreds of events across all three divisions, destinations around the country anxiously await news of the status of their bids.
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