Breaking News, Podcasts and Analysis Serving People who Organize, Manage and Host Sports Events
NASCAR and Verizon have announced a multiyear partnership to modernize 12 NASCAR-owned racetracks by enhancing wireless access for race fans, drivers and teams in effort to help fans more easily share images of live events on their mobile devices. The partnership designates Verizon as the official wireless telecommunications and 5G mobility partner of NASCAR, as […]
Continue Reading
On the heels of the Oakland Raiders officially becoming the Las Vegas Raiders, the NFL team has announced that MGM Resorts International will become an official gaming partner, a founding partner of Allegiant Stadium and an official home of the team’s pre- and post-game party. Under terms of the deal, MGM Resorts will have prominent […]
Continue Reading
Major League Baseball will become the official presenting sponsor of the training tour for the women’s national softball team that will represent the United States at the 2020 Olympic Summer Games in Tokyo. The team’s Stand Beside Her tour will be held in more than 35 cities from February to June, leading up to the […]
Continue Reading
Television ratings were up last year for the NCAA Women’s Final Four and this year, they may very well go up again. ESPN has announced that it will air the entirety of the 2020 Women’s Final Four in New Orleans on its flagship network. Those games will include not just the finals on April 5 […]
Continue Reading
The Pac-12 Conference and 76, a Phillips 66 company, will continue their partnership that sees 76 as the presenting sponsor of the Pac-12 football championship game through 2023 as well as additional sponsorship of the men’s basketball tournament through 2024. As part of the sponsorship extension, 76 will continue to have a significant presence via […]
Continue Reading
Team IP has formed a partnership with the Reese’s Senior Bowl to become the event’s exclusive provider for merchandise, decorated apparel, branded products and online retail integration. The Reese’s Senior Bowl is a college all-star game coached by the full staffs of two National Football League clubs. For Team IP, the move adds to a growing […]
Continue Reading
Major League Soccer has announced a new partnership with sports drink company BodyArmor, part of a media and advertising push ahead of MLS’s 25th anniversary season. BodyArmor investor and NBA icon Kobe Bryant was on hand during an announcement ceremony at LAFC’s Banc of California Stadium along with MLS players C.J. Sapong of Chicago, Lucas Zelarayan of […]
Continue Reading
Nerd Street Gamers, an esports infrastructure company focused on competitive opportunities for gamers, has announced a partnership with PlayVS, an organization devoted to high school esports competitions. Under terms of the deal, Nerd Street Gamers has been named the 2020 Championship Broadcast Partner for the PlayVS High School Esports Championships. Also as part of the […]
Continue Reading
Rocket Mortgage by Quicken Loans has announced a multiyear sponsorship deal with the National Football League, making it the league’s first mortgage sponsor. The agreement will begin during Super Bowl LIV with the company introducing the Rocket Mortgage Super Bowl Squares Sweepstakes – billed as the largest official game of Super Bowl squares in history. […]
Continue Reading
The Music City Bowl game will get a new naming rights sponsor starting with the 2020 event as TransPerfect will be a multiyear sponsor. The Music City Bowl has been played since 1998 in Nashville, Tennessee, at Vanderbilt University before moving to Nissan Stadium, the home of the Tennessee Titans. It has been sponsored by […]
Continue ReadingThe loss of Corey Peterson, @theonlycP, was a shock to many in the sports-events industry. A reflection here from @SportsTravel Executive Editor and Publisher Jason Gewirtz on his own relationship and the ones that many make in the industry.
The final day of TEAMS '24 featured four sessions that covered women's sports in the growing spotlight, the decade ahead in sports related travel, women's sports working toward NCAA championship sanctioning and Olympic sports that are ready for 2028.
Since 1997, SportsTravel magazine has served the sports‐related travel and event industry. It is the only publication written and designed to serve the people who organize, manage and host sporting events of all types at all levels.
Copyright © 2024 by Northstar Travel Media LLC. All Rights Reserved. 301 Route 17 N, Suite 1150, Rutherford, NJ 07070 USA | Telephone: (201) 902-2000
