Category: Sponsors & Media

Sponsors & Media — SportsTravel — News, Insight and Analysis for the Sports-Event Industry

necc esports

NECC Esports Signs Media Deal With Collegiate Sports Management Group

NECC Esports, a collegiate esports organization that includes more than 90 institutions, has signed a multi-media rights and sponsorship representation agreement with Collegiate Sports Management Group. The National Esports Collegiate Conference began play in fall 2020 and has seen rapid growth. Participating teams compete in a range of titles that include Hearthstone, Overwatch, Rainbow Six […]

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Full Sail University Fortress
Photo: Full Sail University

Full Sail Signs Esports Naming Rights Deal with Orlando Health

The esports venue at Full Sail University in Winter Park, Florida, has a new name as Orlando Health has signed a naming rights agreement for the competition space. The 11,200-square-foot venue, first known as The Fortress, will now be called Full Sail University Orlando Health Fortress. The $6 million arena, which opened in 2019 and […]

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USL HotelPlanner

USL Partners with HotelPlanner for Bookings

The United Soccer League has announced a multi-year partnership for HotelPlanner.com to become the official online hotel reservation partner of USL. The partnership will focus on providing hotel options and prices to teams across USL League Two, USL Academy and the Super Y League, as well as to USL fans. “We are thrilled to bring on HotelPlanner.com as our Official Online Hotel Reservation […]

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U.S. Soccer Partners with TeachAids on Concussion Awareness

​U.S. Soccer​ has become the latest national governing body to partner with TeachAids to incorporate the company’s CrashCourse materials into its concussion-education offerings for players, parents and coaches. TeachAids created the program in collaboration with more than 100 medical and industry experts to improve understanding and awareness surrounding concussions among youth athletes. The curriculum includes […]

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King’s Hawaiian

King’s Hawaiian Enters First Motorsports Partnership with NASCAR

Fans of King’s Hawaiian are in for a treat at four NASCAR-owned venues as the racing series and baking company announced a multiyear deal for an official track partnership. Under terms of the deal — the bakery’s first in motorsports — King’s Hawaiian will secure naming rights to dining areas at Daytona International Speedway, Kansas […]

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HotelPlanner Signs Agreement with Harris Blitzer Sports & Entertainment

Online booking provider HotelPlanner has reached a new partnership with Harris Blitzer Sports & Entertainment, the parent company for the New Jersey Devils, Philadelphia 76ers and Prudential Center in Newark, New Jersey. “Travel bookings and accommodations are critical components of business and life on the road for our front office executives,” said Adam Cross, senior […]

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Paiute-1268-Paiute

MGM Resorts to Sponsor Korn Ferry Tour Event

MGM Resorts International will become the title sponsor of the Korn Ferry Tour’s first event at Las Vegas Paiute Golf Resort. The MGM Resorts Championship at Paiute will be staged April 15–18 and feature a full field of 156 players who will compete for a $600,000 purse. “The Korn Ferry Tour has quickly become one of […]

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Toyota Paralympics NBC

Tokyo Paralympic Games to Air in Primetime

The Paralympics are going primetime. NBCUniversal has announced its broadcast plans for the Tokyo Paralympic Games and in a first for the United States, it will include primetime coverage on NBC. The network plans a record 1,200 hours of programming during the event, which will be staged August 24–September 25, 2021. The coverage, which is […]

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