Breaking News, Podcasts and Analysis Serving People who Organize, Manage and Host Sports Events
The American Junior Golf Association has announced a multi-year partnership with ICL Academy, an online education platform which will provide junior golfers with a flexible academic experience while they pursue their golfing goals. The agreement builds upon an existing partnership that began in 2023. ICL Academy will serve as the presenting partner at five AJGA […]
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IHG Hotels & Resorts will be the official hotel partner of the British & Irish Lions Tour to Australia in June with six matches scheduled between venues in Brisbane, Melbourne and Sydney. The partnership builds a two-decade-long relationship with Rugby Australia as the Lions will be in Australia for the first time in 12 years. […]
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The Maui Invitational will have a new title sponsor after a partnership with Southwest Airlines was announced on Thursday, making it the “Southwest Maui Invitational” at the historic Lahaina Civic Center from November 24–26. The 2025 Southwest Maui Invitational features Arizona State, Boise State, North Carolina State, Seton Hall, Texas, USC, Washington State and host Chaminade. […]
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Marriott Bonvoy has announced a multi-year agreement with Kai Tak Sports Park, the new sports and entertainment complex in Hong Kong as the exclusive Founding Hotel Partner to promote the development of sports, culture and tourism in Hong Kong. “We are delighted to welcome Marriott Bonvoy as the exclusive Founding Hotel Partner at Kai Tak […]
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BNP Paribas has extended its title sponsorship of the BNP Paribas Open in Indian Wells, California, through 2029, making the bank the longest running title sponsor in the event’s history. BNP Paribas serves as the official sponsor of the French Open and also sponsors ATP Masters 1000 tournaments (BNP Paribas Open, Italian Open and Monte […]
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The IOC has signed a $3 billion deal with NBC for the 2034 Olympics and Paralympic Games in Salt Lake City and the 2036 Summer Games for which a host city has not yet been determined. The extension of the media rights for the 2033–2036 cycle is valued at $3 billion. The agreement includes not […]
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Turkish Airlines has announced a partnership with the Los Angeles Marathon that includes the carrier becoming the Official Airline Sponsor of the annual race. Turkish Airlines previously sponsored the marathon in 2019 and 2020. Celebrating its 40th edition, this year’s marathon will see over 25,000 participants take on the 26.2-mile “Stadium to the Stars” course. […]
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The PGA Tour and Delta have announced a multi-year partnership that designates Delta as the Official Global Airline of the PGA Tour and PGA Tour Champions. Through Delta’s SkyMiles Experiences platform, golf fans and Delta’s customers can unlock access to PGA Tour experiences, including offering access to TPC Network golf courses including TPC Sawgrass. All […]
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PennyMac Financial Services has been named the exclusive Official Mortgage Supporter of the 2026 and 2028 U.S. Olympic and Paralympic Teams and a supporter of the LA28 Olympic and Paralympic Games, a first-of-its-kind partnership with a mortgage lender. Headquartered near Los Angeles, Pennymac will celebrate its 20th anniversary in 2028 as the Official Mortgage Supporter […]
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Wasserman has acquired branding and signage company bluemedia, which has 250-plus clients including the NFL, Las Vegas Grand Prix, Phoenix Raceway, Kansas City Chiefs, NCAA and the Atlanta Falcons Stadium Company. As part of the acquisition, Gina Patel, president of bluemedia, will join Wasserman Live as group vice president. Patel and the team will continue […]
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Fraser Bullock was officially named executive chair and president for the Organizing Committee for the 2034 Olympic and Paralympic Winter Games in Salt Lake City while former Utah Speaker of the House Brad Wilson was named as chief executive officer.
The @MountainWest Conference, in partnership with the Arizona Sports and Entertainment Commission, will host the 2025 Credit Union 1 Baseball Championship at Sloan Park in @VisitMesa, Arizona, May 21–24.
.@usavolleyball has announced that Denver will host the 2025 ParaVolley Pan America Sitting Volleyball Zonal Championships on May 24–28, an event which will run alongside the 2025 USA Volleyball Open National Championship.
The Sports Facilities Companies has been selected to operate Destination KP, a new youth sports venue located on Long Island, New York, withTim O’Connell appointed as general manager.
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