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News, Insight and Analysis for the Sports-Event Industry

Host Cities Gear Up For Cycling Events By John Vivirito Speed and endurance are marquee attributes of competitive cyclists. And they’re what fans come to see at the organized cycling races contested nationally and internationally each year in a variety of disciplines including road, mountain, track and BMX. Both major and minor events bolster enthusiasm […]

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Setting Sail for Events that Shine By Karen Robes Meeks New England boasts more than just a deep connection to early American history. The six-state region, which encompasses Rhode Island, Connecticut, Massachusetts, New Hampshire, Vermont and Maine, showcases a range of naturally stunning landscapes that change with the season and an equally impressive number of […]

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Century to Savor By John Conroy For three weeks in June, soccer fans can thrill to the talents of Lionel Messi, Chicharito, Clint Dempsey and other stars of the “beautiful game” during the Copa América Centenario, an international tournament that some believe has the potential to rival the 1994 FIFA World Cup hosted in the […]

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Running Events Evolve With the Times By Jason Gewirtz After years of double-digit growth, running events are having to rethink how to attract more participants, and especially those in the next generation. Dan Nagler is similar to other runners. A few years back, he and a buddy signed up for the Rock ‘n’ Roll Marathon […]

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Starting Off Strong In the Mountains By Laurie McLaughlin From dry red bluffs to snowy pine forests, the vast territory that makes up the Mountain West reflects more geographic diversity than any other region in the United States. The stunning scenery—large deserts and the highest mountains in America—serves as a beautiful backdrop for athletic events of every […]

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A Season of Promise By John Conroy For Opening Day 2016, the Kansas City Royals have taken the catchphrase of the legendary Ernie Banks—“Let’s play two!”—and supersized it. “What’s unique about this year is we’re actually going to have two Opening Days,” said Don Costante, senior director of event presentation and production for the Royals. […]

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The NCAA Tournament Prepares for Liftoff By Greg Echlin The Final Four returns to Houston while the women’s tournament marks its 35th anniversary with all three divisions playing in one host city There is liftoff in Houston, as well as in the other cities around the country chosen to host this year’s NCAA men’s and […]

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Enthusiasm Reigns in the Great Lakes By Jennifer Lee At destinations large and small, the Great Lakes region offers sports-event organizers the chance to stage their events in front of packed crowds. Teams and athletes that visit the Great Lakes region can count on exceptional facilities, original attractions and local support, which is why so many organizers […]

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Raising the Bar By John Conroy Despite marquee events, world-class athletes and a star turn every four years at the Olympic Summer Games, track and field in the United States has struggled to find ways to compete for attention against more mainstream sports. Recently, though, the sport has seen major developments—among them, significant international events […]

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Bowling Events Need Room to Spare By John Vivirito From professional tours to some of the largest amateur events in the sports world, bowling offers host cities the chance to feature one of the most popular sports in the country. Bowling has long been popular as a recreational endeavor. But over the years, its competitive […]

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