Category: Running

Running — SportsTravel — News, Insight and Analysis for the Sports-Event Industry

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Maine Lands Return of XTERRA Trail Run World Championships

XTERRA has announced it will bring its Trail Run World Championship back to Maine’s Sugarloaf Mountain in 2024. The 2024 event will mark 15 years of the championship and will be staged August 30 to September 1, offering a festival-like atmosphere in addition to the racing experience. “Our Board of Directors and local organizing committee […]

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2021 TCS New York City Marathon
The 2021 TCS New York City Marathon is held on November 7, 2021. The course goes through all five boroughs of New York City, starting in Staten Island and ending in Central Park. This year marks the 50th running of the marathon. (Photo by Scott McDermott for NYRR)

Marathon Tours & Travel Nears 45 Years at New York City Marathon

Marathon Tours & Travel will celebrate 45 years of working with the New York City Marathon when the annual event goes through the five boroughs of one of the world’s biggest cities later this month. Founded in 1979 in Boston, Marathon Tours & Travel was one of the first companies to specialize in travel services […]

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The Business of Running Events

World Athletics and Asics to Present Business of Running Events

World Athletics and Asics are partnering to create The Business of Running Events, a new conference for running and trail event industry professionals hosted in Colorado Springs, Colorado, in July 2024. Specific topics include sales training for sponsorship acquisition, marketing with limited resources, how to leverage data as a competitive advantage, how to engage and […]

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Amy Winters
Amy Winters — a below-knee amputee and professional athlete who currently holds 13 world records across various running and endurance events — helped form the UTMB Adaptive Athlete Policy.

UTMB Introduces New Adaptive Athlete Policy

The Ultra Trail du Mont Blanc Group has announced the introduction of a new Adaptive Athlete Policy as part of its commitment to diversity, equity and inclusion in trail running. The policy aims to facilitate participation and provide practical support for adaptive athletes across all UTMB World Series events. The Adaptive Athlete Policy details eligibility […]

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UTMB Nirvana

UTMB World Series Partners with Travel Company Nirvana

UTMB World Series, an international trail running circuit, has announced a new partnership with travel & accommodation company Nirvana. The collaboration will span across North America, Europe and Oceania to provide runners with accommodation, travel and logistical help. The company will support runners across 24 UTMB World Series events in 2024, including the Dacia UTMB […]

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Ocean City Running Festival

Maryland Sports Commission to Sponsor Ocean City Running Festival

The Maryland Sports Commission will be the title sponsor for televised coverage on WMAR of the inaugural Ocean City Running Festival on October 28, featuring a full marathon, half marathon, 8K and 5K race distances. The Ocean City Marathon course will cross Isle of Wight Bay into West Ocean City and follow an out-and-back route […]

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Hospital Hill Run

Kansas City Sports Commission Takes Charge of Hospital Hill Run

The Kansas City Sports Commission and Foundation will assume ownership of the Hospital Hill Run, known as the “Grandfather of all Kansas City road races.” Known as the oldest race in Kansas City, Hospital Hill Run takes place on the first Saturday of June, beginning and ending near Crown Center. The event recently celebrated its […]

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Gate River Run
The Gate River Run draws 20,000 competitors to Jacksonville every March. Photo courtesy of Visit Jacksonville

Jacksonville’s March Madness Includes Two Large Events in a Week’s Time

Organizing a large event can be a challenge. Organizing two massive events within one week’s time sounds crazy. But for the city of Jacksonville, it’s become a yearly tradition. The Gate River Run is the largest 15K race in America. This year, it will welcome 20,000 participants on March 4 as runners from around the […]

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