Category: Research

Sports related travel
A new report by GSIQ reveals that sports fans expect to travel more to events in the years to come. Photo by Jason Gewirtz

Study: Number of Sports Travelers Expected to Grow

A new study of more than 6,000 sports travelers across 12 international markets shows the number of people willing to travel for sports events is poised to grow and that those sports-related travelers book their journeys in different ways than leisure travelers. The report, “Sports Tourists: Travelling With Passion” was created by GSIQ in collaboration […]

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Spectator Sports Tourism
More than 100 million people traveled more than 50 miles last year to attend professional, minor league and collegiate regular-season events. Photo by Jason Gewirtz/SportsTravel

Spectator Sports-Related Travel Generates $47.1 Billion Impact

More than 100 million people traveled more than 50 miles to attend professional minor league and collegiate regular-season sports events in the United States last year, generating $47.1 billion in direct economic impact, according to results of new research commissioned by the Sports Events & Tourism Association. The research, performed by Tourism Economics and sponsored […]

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Youth sports
Youth and adult amateur sports were a driving force in a sports tourism industry that was valued at $52.2 billion in economic impact in 2023. (Photo by Jason Gewirtz)

Report: Sports-Related Travel Generated $52.2 Billion Impact in 2023

A new Sports Events & Tourism Association State of the Industry Report reveals that sports-related travel provided $52.2 billion in direct economic impact in 2023, with more than 200 million people traveling to amateur and collegiate sports events, underscoring the power of the market to attract visitors across a variety of sports. The report also […]

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Maui Invitational – November 23, 2021
Fans attend the 2021 Maui Jim Maui Invitational at Michelob Ultra Arena in Las Vegas. (Photo by Al Powers / ESPN Images)

Study: Sports-Related Travel Worth $39.7 Billion in 2021

After taking its lumps during the depths of the pandemic, sports-related travel had a direct economic impact of $39.7 billion in 2021 — gaining back nearly all of what it lost from historic highs in 2019 — according to results from the latest State of the Industry Report commissioned by the Sports Events & Tourism […]

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France League of Legends Finals
(AP Photo/Thibault Camus)
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Study: Younger Fans More Likely to Travel to Esports Events

New research on the desire for esports fans to travel and spend money at live events reveals that the younger the fan, the more likely they are to attend in-person competitions and spend money on events. The results also show that the ideal esports destination and venue provides public gaming areas as well as video […]

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IMG_0208
The 2019 CEO Fighting Game Championships at Ocean Center in Daytona Beach attracted competitors from 30 countries.

New Research Shows Esports Fans
Want to Travel Post-COVID

The number of esports fans has skyrocketed during the coronavirus pandemic and those fans will be more willing than the general public to travel to live events and competitions when they return, according to new research presented at the EsportsTravel Virtual Summit held December 2–3 at Esports Stadium Arlington in Arlington, Texas. In a session […]

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LLWS Curacao Japan Baseball
Fans watch a 2019 Little League World Series tournament game in South Williamsport, Pennsylvania. (AP Photo/Tom E. Puskar)

Study: $45 Billion Spent in 2019 on Sports-Related Travel

A landmark new study conducted by the Sports Events and Tourism Association shows that travel to amateur and collegiate sports events in 2019 accounted for $45.1 billion in spending in the United States, an increase of over 5 percent from the previous year. In addition, that spending generated $103.3 billion in direct, indirect and induced […]

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