Category: Professional Sports

NCL 2023
Launching in 2023, the NCL will organize a series of closed-course 1-2 kilometer criterium races for both men and women.

National Cycling League Announces 2023 Start Date

The National Cycling League has announced the launch of a first-of-its-kind professional cycling league. Launching in 2023, the NCL will organize a series of closed-course, 1–2-kilometer criterium races in major cities around the country including Miami, Atlanta, Denver and Chicago. “Our mission is to create the next generation sports community by reimagining sports ownership, fan […]

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IndianWellsParibasOpen
A three-set match between Rafael Nadal and Sebastian Korda at the 2022 BNP Paribas Open in Indian Wells, California, drew a close-to-capacity crowd. Photo by Ann Shepphird

BNP Paribas Open Partners with On Location’s Steve Furgal International Tennis Tours

The BNP Paribas Open has partnered with Steve Furgal’s International Tennis Tours — part of premium experiences company On Location — as the tournament’s official travel package provider with a variety of package offerings from the opening rounds through championship week. The partnership starts with the 2023 tournament, scheduled for March 6–19 at the Indian […]

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Rhode Island
The new soccer stadium will be home to a USL Championship team.

Pawtucket, Rhode Island, Breaks Ground on USL Championship Stadium

An official groundbreaking in Pawtucket, Rhode Island, has moved the city closer to the arrival of a United Soccer League Championship club. Investors, elected officials, executives and dignitaries gathered August 12 to celebrate a major milestone for the club and community. Brett M. Johnson, founder of Fortuitous Partners, along with supporting owner and former United […]

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NBA Park
NBA Park in Brazil will provide fans with basketball activities, virtual reality experiences, an NBA Store and NBA-themed restaurant.

NBA and Nacional Parque Basquete Brasil to Open “NBA Park”

The National Basketball Association and Nacional Parque Basquete Brasil, an operator of theme parks and entertainment attractions, has announced a collaboration to open NBA Park, the league’s largest fan destination in the world, in Brazil this November. The three-story, 13,000-plus square foot state-of-the art entertainment center will be operated by Nacional Parque Basquete Brasil and […]

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Qualtrics

PGA Tour Partners With Qualtrics to Engage Fan Feedback

The PGA Tour and Qualtrics have announced a new multi-year relationship that designates Qualtrics as the Official Experience Insights Provider of the PGA Tour and the Champions Tour. Qualtrics — co-headquartered in Seattle, Washington, and Provo, Utah — uses an experience management platform to analyze fan, player and partner feedback across multiple channels and act […]

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Bengals Paycor

Bengals Announce Paycor as Stadium Naming Rights Sponsor

After 22 years as Paul Brown Stadium, the home of the defending AFC champion Cincinnati Bengals is now Paycor Stadium. Paycor, a human capital management company based in Cincinnati for more than 30 years, has signed a 16-year deal for the naming rights to the stadium. The Bengals already had a partnership with the company, […]

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Jimmie Austin Golf Course
Jimmie Austin Golf Course in Norman, Oklahoma, will host the first ever Compliance Solutions Championship in 2023. Photo courtesy of Jimmie Austin GC.

New Korn Ferry Tour Golf Tournament Coming to Norman, Oklahoma

The Korn Ferry Tour and Compliance Solutions have announced a five-year partnership to host a new professional golf tournament, the Compliance Solutions Championship, beginning in June 2023 at the Jimmie Austin Golf Club at The University of Oklahoma in Norman. The Compliance Solutions Championship will be a 72-hole tournament featuring 156 players from around the […]

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Vikings Touchdown Tour
The Minnesota Vikings are giving their fans a taste of what U.S. Bank Stadium looks like as it prepares for an NFL game day.

Minnesota Vikings Create Unique Stadium Tour Opportunity

The Minnesota Vikings are offering fans a chance to experience U.S. Bank Stadium like a VIP. The site of Super Bowl 52 now offers the Ultimate Touchdown Tour, a specialized tour program to highlight the preparation for Vikings home games. On select dates prior to Vikings home games, tours will feature views of the Vikings […]

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Brett Frood
Brett Frood has been named the fifth commissioner in the history of the National Lacrosse League.

Brett Frood Named New Commissioner of National Lacrosse League

The National Lacrosse League has named Brett Frood as commissioner. Frood joins the NLL from Stewart-Haas Racing, where he has served as president of the NASCAR team since its inception in 2008. Frood led all business initiatives for the championship-winning Stewart-Hass Racing organization, which is co-owned by NASCAR Hall of Famer Tony Stewart and industrialist […]

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Rogers Centre
The renovations to Rogers Centre will include new patio and lounge areas in the outfield.

Toronto Blue Jays Unveil Plans for Big Renovations

The Toronto Blue Jays are transforming their home with a large project that carries a hefty price tag. MLB’s lone Canadian team unveiled the first renderings of a multiyear $300 million privately funded renovation that will transform Rogers Centre from a stadium into a ballpark through a series of projects. “We are committed to building […]

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