Abbott World Marathon Majors has announced Marathon Tours & Travel as its first official travel agency and tour operator.
MTT’s Six Star hopeful packages will be offered to runners successful in the Abbott WMM draws for a place in the 2024 BMW Berlin Marathon, Bank of America Chicago Marathon and TCS New York City Marathon. Last year, MTT celebrated 45 years of working with the New York City Marathon.
“This partnership was the logical next step in our relationship with MTT,” said Abbott WMM Chief Executive Officer Dawna Stone. “We are continually seeking ways to elevate the experience for runners on their Six Star journey. Joining forces with the MTT team to deliver experiential packages to our community will help us achieve that for this dedicated and inspiring group of runners.”
More than 4,000 runners are expected to complete their sixth Abbott WMM race in 2024, with another 10,000 athletes one star away from earning the Six Star medal.
“Our team is passionate about making our runners’ experiences as smooth and memorable as possible when they join us for race week,” said Jeff Adams, president of MTT. “We recognize the same enthusiasm in the Abbott WMM team for celebrating their Six Star finisher community and the thousands of runners on that journey. We can now take their experiences to a new level with this partnership between two organizations with that shared aim.”
Runners earning majors places through Abbott WMM’s dedicated races — as well as those notifying Abbott WMM through their runner portal that they are already confirmed for their sixth major — will be able to access special MTT packages for each destination.
“Abbott is all about celebrating what good health can help you accomplish. The marathon is a wonderful example of that, and we are proud to work alongside MTT to continue to ensure runners on their Six Star journey are celebrated for their incredible achievements,” said Chris Miller, divisional vice president of global brand strategy and innovation for Abbott.